Iconic arena in Los Angeles getting renamed

An iconic arena successful Los Angeles is getting renamed.

According to a press release, the Staples Center volition soon beryllium known arsenic Crypto.com Arena opening Christmas Day.

The caller sanction comes aft AEG, and Singapore-based Crypto.com struck a 20-year naming rights statement connected Tuesday.

“This concern is astir the future,” said Dan Beckerman, President, and CEO of AEG, successful a quality release. “AEG and Crypto.com not lone stock a imaginativeness astir innovation and the aboriginal of sports and entertainment, but we besides person a shared committedness to our communities wherever we enactment and live. We look guardant to partnering with Crypto.com to make meaningful initiatives to bring that imaginativeness to beingness successful the years to come.”

The venue is the location of the Los Angles Lakers, Clippers, and Kings.

The alteration comes aft the bureau proviso institution ended its 20-year naming rights deal, which began successful 1999 erstwhile the amusement venue was built.

AEG announced the arena's caller logo and branding materials volition beryllium released connected Dec. 25, with each of its outer signage replaced by June 2022.